Univar to Showcase Personal Care Expertise at in-cosmetics
15 Apr 2013
ROTTERDAM, The Netherlands – April 15, 2013 – Univar Inc., a leading global distributor of chemistry and related services, announced today it will be showcasing a wide variety of exciting and diverse personal care formulations at in-cosmetics this year.
Technical specialists from Univar’s operations in Europe, The Middle East and Africa, as well as representatives from its dedicated personal care laboratories, will be on hand at stand J51 in Paris, France, from 16-18 April 2013 to demonstrate how customers can use the latest ingredients to enhance their finished products.
“’Mastering the art of texture’ through bespoke formulation and deep technical expertise has always been key to Univar’s personal care offering,” explains Nicolas Lehman, vice president, Univar EMEA.“At in-cosmetics we have a great opportunity to demonstrate to customers how our extensive range of personal care ingredients can help them stand out from the competition and develop truly innovative products to meet consumer needs.”
Univar will also be taking part in the in-cosmetics ‘H2O Trail’, which aims to get people thinking more about the value of water in personal care formulations. Selected participants are invited to submit new ideas and creative formulations based around this element.
Several attractive, water-themed formulations will be on display at Univar’s stand so that visitors can experience the power of water in personal care formulation for themselves. These will demonstrate the benefits of five key products from Kao, Dow Corning and Dow Personal Care.
Univar Personal Care draws on the powers of the elements throughout its portfolio. Building on the show’s ‘H2O’ theme for 2013, Univar is showcasing new personal care products from top international suppliers, across all four elemental categories. Alongside Water, Earth will be represented by Univar’s growing range of high performance natural ingredients, while products that bring shine to makeup and hair will represent Fire. Air will include bubble-based formulations like mousses, as well as solutions with suspended particles or air bubbles in them.
In addition, Univar will also be presenting the novel Dow Corning® ES-5300 Formulation Aid at the exhibition’s ‘Innovation Zone’. Univar’s specialists will demonstrate how this water-in-oil/silicone emulsifier offers high flexibility to oil type, from combinations of pure silicone to pure organic oil, even for low viscosity emulsions.